Primal Potential

The Primal Potential Podcast is about transformation, not information. So many of us KNOW what we need to do to achieve our goals but we aren't DOING it. There's a continuous gap between our INTENTIONS and our ACTIONS. Primal Potential is a TOOL to help you create massive change in your life and ENJOY the journey!
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Aug 19, 2019

Do you need tough love? Does that even work? Should you be more gentle with yourself? Should you be more emotional or less emotional about your goals?

These are the powerful and important questions we're diving into in today's episode!

Hop on the wait list for the Fall 12 Weeks to Transformation

Aug 17, 2019

I love Saturday shows! Today we're talking food guilt, food sensitivity, family meals and so much more!

Here are the specific questions from today's episode: 

  • I'm stressed out about my husband's disorganization! How do I overcome my reaction to it?
  • Are the podcast episode notes available for early episodes? I am only on EP 021 and cannot find them on the app or online/website.
  • I struggle with guilty eating. Not feeling guilty for what I eat but feeling guilty for NOT eating. Example: every Sunday my parents cook spaghetti and meat balls and dessert and my mother is a self proclaimed food pusher. Between the Italian in them and the catholic guilt, I feel guilty they take all this time and money to make a nice meal and it’s not really something that loves me back.
  • What do you recommend to someone who has lots of food sensitivities?
  • I've hit a plateau - what advice do you have?
  • Is it detrimental to constantly argue with yourself for positive thoughts?
  • How did you grow your Primal Potential audience?

Hop on the wait list for the Fall 12 WT

Aug 15, 2019

Are you playing small? On today's episode I share with you a quote I first heard from Tim Ferriss:

"The more labels you apply to yourself, the stupider you become."

I'll amend it slightly to say:

The more labels you apply to yourself, the smaller your life becomes.

Labels limit you. I hear them every day.

I'm an emotional eater. I'm an all-or-nothing person. I'm anxious. I'm a spender. I'm not an athlete.

The reality is, you can choose to show up however you want to TODAY. You are not limited by yourself but you will be limited by the labels you cling to.

If you want to step beyond these limits and into your potential, don't miss today's episode!

Aug 12, 2019

A couple weeks ago, I had a powerful conversation about my own need to relax and release. It was a real paradigm-shifting moment for me that came out of a conversation I had with pre & postnatal expert Jessie Mundell.

Though the context of our conversation was related to my experience in pregnancy, the lesson I took away from it is so widely applicable to absolutely everyone who listens to this show.

Sometimes, what matters more than strength is the ability to relax and release. Sometimes, the most important skill we need to develop is the one that allows us to be mentally, physically and emotionally relaxed.

I know for sure that you're going to LOVE this episode!

You can listen to my entire conversation with Jessie here.

Connect with Jessie on Instagram

Learn more about Jessie's programs here

Aug 10, 2019

It's another listener Q&A episode! I absolutely love diving into your questions, concerns and challenges so keep them coming! And don't forget that you can enter to win our Saturday show prizes by:

  • leaving a review of the podcast on Apple Podcasts
  • leaving a review of Chasing Cupcakes on Amazon
  • Sharing a favorite episode or major takeaway from the podcast on FB or Instagram

Here are the questions we're tackling in today's episode:

  • How did you get out of debt?
  • How do you deal with overwhelming thought of I must change everything at one time?
  • I have made changes to my diet. I am eating healthy, exercising and I still can't lose weight. What or where should I start first? I am 47, should I start with blood work to check my hormones?
  • I wish I could join the 12 week transformation class now but it’s in progress right now. I really would like to get started now. What would you recommend I do? Do you have any other program/coaching that I could start?
  • How the HECK do I get out of my slump I've been in for all my life? It's just gradually gotten worse and my accountability has declined, and my husband is supportive but he's not a motivator. How do I keep my accountability and motivation up high?

Want to learn more about working with me in the 12 Weeks to Transformation? Get on the wait list for our Fall session! Registration opens soon!

Today's episode is brought to you by Fabletics and today's winner is getting a $20 Fabletics gift card! Today I bought myself the Ultra High Waisted Solid PureLuxe Pants. Hellllllo functional and comfortable, especially during my pregnancy! When you shop through you'll get 2 pairs of leggings for $24!

Aug 8, 2019

If you are ready to set yourself free from the struggle, from the frustrations and from the past patterns, today's episode is for you. This episode is inspired by ASCEND - Primal Potential's annual weekend workshop.

Too often, people choose to continue creating their struggle and they overlook how simple (though not always easy) it can be to set themselves free. I want to help you change that, starting today.

There are just 10 tickets left for ASCEND and you can get yours here. ASCEND is November 8-10 in downtown Portland, OR - there is a discounted hotel room block - please email for that information.

If you are looking to get on the wait list for our Fall 12 Weeks to Transformation, here's the link.

The book I mentioned in today's episode is The Way of the Peaceful Warrior by Dan Millman

If you live in the New England area and want to give Paleo Power Meals a try, use the code ebprimal20 to save 20% on your first order!

Aug 5, 2019

Do you lack focus? Do you feel overwhelmed by all the things you could do or should do? You absolutely MUST listen to today's short motivational minisode! It will help you re-focus, re-engage and accelerate your progress!

Aug 3, 2019

It's another Q&A episode today! Today we're tackling a ton of topics with a special emphasis on breaking out of past patterns and getting past the past! Don't miss this episode!

If you want to get on the wait list for the fall 12 Weeks to Transformation, click here!

Today's episode is brought to you by Thrive Market! Shop via this link for a free 30-day trial membership and big savings on your first order!

Aug 1, 2019

How do you get these changes to "sink in"? There's so much you want and there's so much you know - you're spending a ton of time and energy on the goals you have, but the action-steps just aren't consistently there.

This came up the other day on one of my 12 Weeks to Transformation coaching webinars and I wanted to dive into it on today's show.

If you want to learn more about the 12 Weeks to Transformation, hop on the wait list for our Fall session! Registration opens up in early September.

Other Episodes on Getting Change to Sink In

Episode 548: 3 Strategies to Get Out Of Your Own Way

610: Inconsistency - A New Perspective

Follow EB on Instagram

Jul 29, 2019

In the last few weeks, I have been asked at least once a day to talk more about the link between gut health & hormones. I recently announced that I am pregnant and I've shared that I KNOW a big part of the reason I was able to get pregnant naturally is because I focused on improving my gut health in the months before conceiving.

If you've followed my story, you know it involves a number of hormonal imbalances. I was diagnosed with polycystic ovarian syndrome (PCOS) when I was 16 years old. In my mid-twenties, a fertility specialist told me I'd need medical interventions to get pregnant. In my early thirties I was diagnosed with hashimotos thyroiditis, an auto-immune thyroid condition. When I froze my eggs in 2017, I was again told that it was highly unlikely that I could get pregnant without intervention.

And yet, I did. In fact, we conceived the very first month we began to try.

But don't fret - today's episode isn't about fertility (entirely). Our gut health impacts our hormones. Thyroid hormones, estrogen, progesterone, testosterone, insulin...gut health impacts menopause, energy, body composition and so much more.

That's what we're looking at today.

Jul 27, 2019

These listener Q&As are some of my favorites! Today Sarah and I are diving into so much stuff including:

  • Feeling blah and losing your zest for life
  • High cholesterol
  • What my first courses looked like and how they have changed
  • Dealing with "bad supervisors" or difficult people
  • Maintaining your "ideal" body size
  • Daily coaching audios
  • Knowing what your gut needs
  • Self-doubt & insecurity

I also recommend Chasing Cupcakes in today's episode - if you haven't read it, I'd love for you to give it a go and let me know what you think!

To get on the wait list for the Fall 12 Weeks to Transformation, click here!

Jul 25, 2019

It's been a while since we've talked about endocrine disruptors, obesagens and other chemical concerns that might play a role in your weight struggle, hormonal issues and other health challenges.

I've done a few episodes on the past, but this came up for me again as I was clearing out my kitchen for it's renovation. Our kitchen collection has grown since my boyfriend moved in and people come by with plastic party-ware that gets left behind.

I am not here to say that making changes to your food wrap, dishware and cookware is an option for everyone or a priority for all. However, I do think it's an important conversation to have, especially for those of us who are putting time and money into hormone issues, weight issues or any other health challenge.

What are endocrine disruptors?

Most importantly, listen to today's episode in full. In short. they are exogenous chemicals that interfere with any hormone action. That could include blood sugar balance, thyroid function, fertility, fat burning and so much more.

What I've bought for my own kitchen:

Skillets, pots & bakeware from Le Creuset (in Indigo)

For less expensive options, choose stainless steel or cast iron. Glass is also a good bakeware option.

Weck for glass storage containers

Bee's Wrap reusable food wrap

As I add baby gear to the mix, I'll be sure to share my choices and why I made them.

For past episodes on this topic, check out episode 145 of the Primal Potential podcast

Today's episode is brought to you by Fabletics! One of the great things we can do for our health is MOVE MORE and feeling great in your clothes is a great way to increase your motivation to get going. Nearly all my workout gear is Fabletics! Give them a try today and when you shop through this link, you'll get 2 pairs of leggings for just $24!

Jul 22, 2019

Today I've got a challenge for you. It's a challenge you can do EVERY day with little effort, starting today and it has the power to change everything! Do not miss today's episode!

Jul 20, 2019

It's another Saturday show! Sarah and I are answering your questions today!

Jul 18, 2019

What's the solution for those who don't change? For those who won't change? Have you ever felt like you just can't get yourself to do the work? I've been giving a lot of thought to the best way to help clients who, despite really wanting to, don't change. Today's episode is all about that strategy. Tune in! It might surprise you!

Want to Learn More about Gut Health?

Here's a presentation Brooke Thomas and I gave on gut health and it's impact on mood states. Though we do talk about a business opportunity, please know you can simply buy gut health products as a customer. To learn more about specific recommendations I'd make to someone who was struggling to create change because of an apathetic mood state, email me directly and we'll talk more about it.

Jul 15, 2019

Forward momentum and infinite possiblity. Two phrases and inspire that hell out of me. In today's episode I want to share with you some of the biggest lessons I've learned over 5 years building Primal Potential and 5 years improving myself.

As I was outlining my thoughts for today's episode and reflecting back on the hard moments and the times that everything felt hopeless and stuck, I took a break to watch The Biggest Little Farm on my Delta flight from Boston to LA. Immediately, I saw the connection.

At one point, one of the main characters says,

The beautiful complexity of our land is alive with infinite possibility.

Oh man. Yes. The complexity of my life is alive with infinite possibility and it's true for you, too.

We have to CHOOSE forward momentum. We have to choose infinite possibility.

Sure, there are other options. We can stay in the problem. We can stay in our frustrations. We can focus on things we can't change. But the fact remains that your life DOES have infinite possibility. Are you charging forward?

I hope you'll tune in to today's episode.

ASCEND TICKETS ARE NOW ON SALE! There are only 80 total tickets so do not wait!

Jul 13, 2019

Today on the podcast I'll share the biggest announcement yet. Yesterday marked Primal Potential's 5 year anniversary and boy, things have JUST begun. I'm not sharing the news here on the show notes, you'll have to tune in to the episode for this quite different Q&A!

Don't forget that we do giveaways every single Saturday! To be eligible to win,

  • Leave a rating & review of the Primal Potential podcast on Apple Podcasts/iTunes (or)
  • Review Chasing Cupcakes on Amazon (or)
  • Share your favorite episode of the Primal Potential podcast or something you've learned from a recent episode on FB or IG and be sure to tag me

Today's winner is Astyles - that's her username on Apple Podcasts. Email with your mailing address and we'll be sending you coffee from Four Sigmatic, Coconut Butter from Thrive Market and our very favorite Digestive Enzymes!

Today's episode is brought to you by Thrive Market! Shop through my link to get a free 30-day trial membership AND an extra 25% off your first order!

Jul 11, 2019

If you want to double your progress, triple your growth. Your health, your choices, your relationships and your life are only as good as you are.

I made a poster for my office that says, "If you want to double your business, triple your growth. Your business is only as good are you."

The other day, someone emailed me to say that they don't know what I mean by this. How does one grow? How do you triple your growth? How can you double your progress with anything related to personal growth?

Today I'm diving into this idea, what it means to me, how I practice it in different areas of my life and how you can, too!


Get on the wait list for ASCEND!

Join our Primal Potential FB group

Follow EB on IG

Jul 8, 2019

Are you focused ENOUGH? Are you focused on the things that will make a difference?

Most of you know I have a 5 month old labrador puppy named Rumi. He is a HANDFUL. On a recent drive to visit family, I was listening to dog psychologist Cesar Milan and was fascinated when he shared that dogs in 3rd world countries don't have the behavioral problems we see in more affluent countries.


Because they are hungry. 

And that got me thinking about focus and boredom. If you aren't focused on something - if you live your life kinda bored, going through the motions, THAT'S when we see maladaptive behaviors like overspending and overeating.


In today's episode, we're going there. We're talking about it. We're talking about getting out of the rut and becoming HUNGRY for something more in your life! It's time to get focused and creating meaningful change in your life! Stop waiting!

(Are you here looking for the info to join me Monday July 8th at 6pm ET to talk about options, opportunities and the gut/brain axis? You're in the right place! Here's the link to join me!)


Today's episode is brought to you by Thrive Market. Check out their incredible product of foods, personal care and home care products! Make sure you shop through the so you get 25% off your first order and a free 30-day trial membership! My recent staples are Primal Kitchen's Chipotle Lime Mayo and Lemon Turmeric Dressing!

Spicy Summer Slaw Recipe

Follow EB on IG

Join our free Primal Potential FB group! 

Get on the wait list for the FALL 12 Weeks to Transformation

Jul 6, 2019

I've pointed out to a few clients this week that they are asking the wrong questions. They are solving for the right thing. Most recently, a client said, "I can't figure out why I'm so inconsistent".

Wrong question. You're solving for the wrong thing.

When you ask why you're so inconsistent, you're looking for evidence to support the problem. What you should be asking is, "How can I be more consistent today?"

In today's listener Q&A episode, we're diving into your questions and a few times, we're exploring how the question can be shifted to be way more empowering and effective.

Questions Tackled In Today's Episode:

Is there an update on EB's experimentation with CBD? How is that going? Has she noticed any changes?

What does EB indulge in that IS worth it??

I don’t drink coffee, but can I do bulletproof hot tea?

What are good ways to keep a mindset focused on consistent effort over time?

How do I change a lifetimes worth of habits?

How do I get control of my mindless eating so I can lose weight for good?

How do I break free from analysis paralysis?


Episode 493 on CBD

Dos and Don'ts of Bulletproof Coffee

Episode 621 - Breaking Barriers

Squatty Potty

Today's episode is brought to you by Four Sigmatic! Head over to and use the coupon code primal to save 15% I LOVE their Turmeric Latte!


Jul 4, 2019

You don't have to struggle. We can ALL create personal freedom and independence from struggles, setbacks and limitations. In fact, we must!

In today's episode, we're talking stepping beyond the things you think are in your way. We're talking about opening your mind to explore new options and going beyond your comfort zone into possibility.

If you feel limited by your health, your body, your finances, career or anything else, there are options. There are things you haven't considered.

It's time to set yourself free!

If today's episode speaks to you and you'd like to learn more about the microbiome, gut health and a side-hustle that can serve others and set you free, I'd love for you to join me and Brooke Thomas on Monday July 8th at 6pm ET. To register, use this link


Join us Monday July 8th at 6pm ET to talk about the opportunity discussed on today's episode

Your Gut Health is Impacting Everything - Episode 596

Brooke's episode on Mental Health - Episode 589

Follow Elizabeth on Instagram


Jul 1, 2019

Is fear holding you back? Past patterns? Doubt? FOMO? Money? No matter what it is, it's time to step out of the tangle of fear thinking!

Too many people are remaining behind the walls of their fears. They are keeping their lives small by choosing to stop everytime they bump into fear of judgement, fear of failure, fear of loss or fear of missing out.

Is there a chance that is what is holding you back? Today's episode is a must-listen!


Join the Summer 12 Weeks to Transformation

The Essential Rumi

Mark Nepo's The Book of Awakening

Chasing Cupcakes

Today's episode is brought to you by Four Sigmatic! Use the coupon code primal to save 15%! Make sure to give the turmeric latte a try! It's one of my favorites!

Join the Primal Potential FB Group

Jun 29, 2019

You can create success after struggle. Don't let fear of failure or past experiences get in your way! Dozens of people have reached out to me this week expressing doubt in themselves.

They don't want to invest in the 12 Weeks to Transformation only to give up or drift again.

They're questioning whether or not this can be different.

When I ask people what they want or need, they almost always lead with the past, the story and the struggle.

On today's Q&A episode of the podcast we're answering all your questions along that theme: quitting, drifting, fear...all of it!

Creating Success After Struggle

Let's do it together! Registration is now open for the 12 Weeks to Transformation!

If you have questions about the 12 Weeks to Transformation, listen to these episodes:

Episode 620: It's Not Your Plan, It's Your Perspective

Episode 621: The Most Important Thing If You Want to Change

Join the free Primal Potential FB group

Jun 26, 2019

If you want to change your life, this is where I'd love for you to start. In today's episode, not only am I sharing how I overcame my own 3 biggest barriers, I'm also sharing some powerful mindsets that will allow you to create transformation in any and every area of your life.

If you feel like you really want to change and you're frustrated by your constant excuses, you need to listen to this.

If you feel like you swing wildly between "all" and "nothing", you need to listen to this.

If you doubt your ability to do the work and maintain your progress, this is the very episode you need to begin with.

Ready to Change Your Life?

I'd love to invite you to join me in our summer 12 Weeks to Transformation! Registration is open now and we kick off on Sunday July 7th.

[button link="" type="big" color="teal" newwindow="yes"] Join Now![/button]

If you have questions or you want to talk it through, be sure to let me know! I'm always just a quick message away!

Jun 25, 2019

It's not your plan that's the problem, it's your perspective. You don't need a new plan, you need a new perspective.

Last Thursday, I opened up our Summer 12 Weeks to Transformation to the wait list and we had an awesome live webinar about getting out of your own way.

Prior to the webinar, I sent out a survey to everyone on the list and asked them two questions:

  1. What is keeping you from reaching your goals?
  2. What could I do to help you?

In the webinar, we talked about the most common barriers. We talked about money. We talked about fear. We talked about inconsistency.

Today, I'm sharing part of that free training with you AND I'm opening up registration for our summer 12 Weeks to Transformation!


Join the 12 Weeks to Transformation

Watch the video replay of today's training

Follow EB on IG 

Join our free Primal Potential FB group

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